A practical,
easy, common-sense
approach to business.

We're not a PowerPoint consulting firm.
We're hands-on and practical, sleeves rolled, sitting beside you, doing the work. Pink Agenda is turning 5, and the journey's only getting started.

My story started early. I was secretary of my dad's moving company. By 22, I had opened and sold my first business, a 4,000 sqft appliance store. That early start is the foundation of how we work today.

Today I own and partner in several businesses, and we draw on all of it when we help you grow yours.

We bring both corporate and entrepreneur experience, including work with the City of Edmonton, which gives us firsthand knowledge of the licensing, permits, and regulatory processes that often challenge new businesses, and how to navigate them efficiently. We also have established experience working with Chinese suppliers for OEM and private-label manufacturing, and maintain strong relationships with lenders across Canada and the United States.

I've lived in Edmonton, Ottawa, Vancouver, and Camrose, and I've visited every major city in the country. That ground-level familiarity is part of how we meet clients where they are. This year, we're expanding operations to Grenada, bringing the same hands-on approach to new markets.

We've also built a growing team of subject-matter specialists around the work, covering loans, grants, accounting and bookkeeping, web development, and growth strategy. Whatever the challenge, there's someone on our bench who's been deep in it before.

My educational background includes an Administrative Professional certificate, an Associate in Applied Sciences, plus a few ML & AI micro-credentials.

Off the clock, you'll find me at new coffee shops, shopping with family and friends, and planning the next trip. And yes, I drink four glasses of black coffee before 2pm most days, and my blood type is dark roast.